Burberry on the Red Carpet of The Metropolitan Museum of Art Costume Institute Benefit 2012

Cara Delevingne and Jourdan Dunn


Cara Delevingne


Rosie Huntington-Whiteley and Mario Testino


Rosie Huntington-Whiteley


Douglas Booth


Gabriella Wilde and Roo Panes

Pictures are property of Burberry.

I love that Cara is wearing the mad-cool Burberry F/W 12 studded leather gloves on the red carpet. The mix with the wide 50s-inspired dress ROCKS! *LOOOOVE*

Who looked best on the red carpet?

Burberry World Live in Taipei & Opening of Flagship Store

Christopher Bailey hosted an event in Taipei on april 26th, marking the beginning of Burberry World Live - a fully immersive, touring, 360° Burberry experience.
Guests at the event, co-hosted by Taiwanese musician Jolin Tsai, included Jessica (Girls Generation), Daniel Henney, Patina Lin, Sandrine Pinna, Edwin Ji, Ran Chen, Sandee Chan, Sunny Wang, Rhydian Vaughan, Tony Yang, Janet Hsieh, Annie Chen, Larisa, Stella Huang, Yi Chen, and Quin Yi Lee.

The multi-sensory experience, seeded at the Burberry Beijing event in April 2011, is the first to blur the physical and digital dimensions of the brand in front of a live audience, bringing to life the Burberry worlds of British heritage, fashion, music and weather.
The first Burberry World Live event, staged in a custom cylindrical space, combined an 8 part 360° film, live musical performance and digital weather experience, all directed by Christopher Bailey



“We were thrilled to be in Taipei tonight to not only celebrate the opening of our new store here, but to also mark the beginning of Burberry World Live.
We created the Burberry World platform for our online community and tonight that came to life when we connected our guests with everything the brand stands for today, using original content to take them on an emotive and sensory journey, blurring the digital and physical dimensions of our brand.
It was incredibly exciting to be able to tell our story of British heritage, weather, music and fashion in this way for the first time against the vibrant backdrop of Taipei – we can’t wait to evolve Burberry World Live further as it tours cities around the globe later this year.” comments Christopher Bailey.



British musician Tom Odell, performed live (for the first time in Asia) at the event, accompanied by an orchestra.



Red Carpet


Burberry CEO Angela Ahrendts and Christopher Bailey


Janet Hsieh


Model Daniel Henney and Jessica of Girls Generation


Larisa


Sunny Wang


Ran Chen



Burberry`s flagship store in Taiwan is located at the Taipei 101 shopping centre, it is the biggest store in the Asia Pacific region and the first flagship store to carry the Burberry Beauty collection in store.



British materials and themes were used throughout the 14,800 square foot store, including giant digital exterior 9x5 flat screen LED video walls which enables Burberry to broadcast content into the store’s exterior and interior screens.



Available in store are Burberry Prorsum, Burberry London, Burberry Brit and Burberry Sport in the categories womenswear, menswear, non-apparel, eyewear, watches, fragrances & Burberry Beauty.


Pictures are property of Burberry.



What do you think about the event? Which guest looked best in Burberry?

Marika Hackman for Burberry Eyewear

Pictures are property of Burberry.


Exclusive track



How do you like the shades and the track?

Runway Trend S/S 12: Harnesses, Corset- & Waist-Belts

Alexander McQueen`s metallic harnesses create an edgy contrast to the tender dresses.




Waist-belts add a feminine twist to the classic trenchcoat at Burberry Prorsum.




Jean Paul Gaultier`s corsets make sure the waist is still highlighted in his flowing, loose designs.


Vivienne Westwood`s Anglomania harness highlights shoulders and waist.

Pictures are property of the respective brands. Jean Paul Gaultier pictures by Patrice Stable / Rainer Torrado.

Which belt-version is your favourite? How do you wear your waist-belts, ladies?

Burberry Eyewear Campaign S/S 12 (1/4): One Night Only

Burberry presents its new Summer 2012 Eyewear campaign, featuring a cast of British musicians, starting with One Night Only.



As part of the campaign, the acts recorded tracks exclusively for Burberry, with accompanying exclusive music videos filmed on set in London, under the direction of Burberry Chief Creative Officer Christopher Bailey.



The campaign features iconic eyewear styles and encapsulates the spirit and energy of the brand, music and the British summer.


Pictures are property of Burberry.





How do you like the campaign and the song?

Burberry Prorsum March Campaign by Mario Testino

Behind the scenes



© Copyright Burberry/Testino

How do you like the march-pictures?

The Perfect Custom-Made Suit: Burberry Men`s Tailoring S/S 12

All suits and fabrics are designed in Burberry`s London headquarter and tailored in Italy. Over 100 tailors are involved in the creation of one suit from the cut to the hand-sewn seam.

Three fits are available – slim, modern und classic, all staying true to Burberry`s heritage, using british materials, fabrics and prints.

'Burberry tailoring is founded on a rich history of fabric innovation, inspired by the timeless style of the iconic Burberry trench coat. The modern sartorial design and traditional hand-finished details create an effortless and understated silhouette with a distinct and British attitude.' explains Christopher Bailey.

Lookbook S/S 12









Pictures are property of Burberry

Which fit is your favourite?

Top 10 Picks: Burberry Prorsum Bags S/S 12

Pictures are property of Burberry

Which bag is your favourite?