I love that Cara is wearing the mad-cool Burberry F/W 12 studded leather gloves on the red carpet. The mix with the wide 50s-inspired dress ROCKS! *LOOOOVE*
Christopher Bailey hosted an event in Taipei on april 26th, marking the beginning of Burberry World Live - a fully immersive, touring, 360° Burberry experience.
Guests at the event, co-hosted by Taiwanese musician Jolin Tsai, included Jessica (Girls Generation), Daniel Henney, Patina Lin, Sandrine Pinna, Edwin Ji, Ran Chen, Sandee Chan, Sunny Wang, Rhydian Vaughan, Tony Yang, Janet Hsieh, Annie Chen, Larisa, Stella Huang, Yi Chen, and Quin Yi Lee.
The multi-sensory experience, seeded at the Burberry Beijing event in April 2011, is the first to blur the physical and digital dimensions of the brand in front of a live audience, bringing to life the Burberry worlds of British heritage, fashion, music and weather.
The first Burberry World Live event, staged in a custom cylindrical space, combined an 8 part 360° film, live musical performance and digital weather experience, all directed by Christopher Bailey
“We were thrilled to be in Taipei tonight to not only celebrate the opening of our new store here, but to also mark the beginning of Burberry World Live.
We created the Burberry World platform for our online community and tonight that came to life when we connected our guests with everything the brand stands for today, using original content to take them on an emotive and sensory journey, blurring the digital and physical dimensions of our brand.
It was incredibly exciting to be able to tell our story of British heritage, weather, music and fashion in this way for the first time against the vibrant backdrop of Taipei – we can’t wait to evolve Burberry World Live further as it tours cities around the globe later this year.” comments Christopher Bailey.
British musician Tom Odell, performed live (for the first time in Asia) at the event, accompanied by an orchestra.
Red Carpet
Burberry CEO Angela Ahrendts and Christopher Bailey
Janet Hsieh
Model Daniel Henney and Jessica of Girls Generation
Larisa
Sunny Wang
Ran Chen
Burberry`s flagship store in Taiwan is located at the Taipei 101 shopping centre, it is the biggest store in the Asia Pacific region and the first flagship store to carry the Burberry Beauty collection in store.
British materials and themes were used throughout the 14,800 square foot store, including giant digital exterior 9x5 flat screen LED video walls which enables Burberry to broadcast content into the store’s exterior and interior screens.
Available in store are Burberry Prorsum, Burberry London, Burberry Brit and Burberry Sport in the categories womenswear, menswear, non-apparel, eyewear, watches, fragrances & Burberry Beauty.
Pictures are property of Burberry.
What do you think about the event? Which guest looked best in Burberry?
Actress Kiera Chaplin, granddaughter of Charlie Chaplin, wears Roberto Cavalli for the Film Society of Lincoln Center's 39th annual Chaplin Award Gala in New York.
(AP Photo/Jason DeCrow)
Ashlee Simpson in Roberto Cavalli at opening of Marquee Nightclub at The Star in Sydney, Australia.
(Photo by Don Arnold/WireImage)
Olivia Wilde in Gucci dress and Salvatore Ferragamo S/S 12 clutch at the Vanity Fair Oscar Party 2012 in West Hollywood.
Ginnifer Goodwin in a Peter Som dress and Salvatore Ferragamo S/S 12 clutch the Vanity Fair Oscar Party 2012 in West Hollywood.
(WireImage)
Kate Hudson wearing Versace and a Salvatore Ferragamo Resort 12 clutch at the 2012 Vanity Fair Oscar Party in West Hollywood.
(Photo by Jordan Strauss/WireImage)
Elizabeth Olsen wearing Christian Dior Pre-Fall 2012 and black satin platform pumps by Salvatore Ferragamo at Vanity Fair`s Oscar Party 2012 in West Hollywood.
(Photo by John Shearer/WireImage)
Abbie Cornish wearing a Tommy Hilfiger dress and a silver Salvatore Ferragamo clutch at the 2012 Vanity Fair Oscar Party 2012 in West Hollywood.
(Photo by John Shearer/WireImage)
Emily Blunt attends the Elie Saab private dinner wearing a yellow cocktail dress with pleat detail from Elie Saab`s SS 12 collection.
Karolina Kurkova wearing an Armani jumpsuit and a Salvatore Ferragamo clutch at the Vanity Fair Oscar Party 2012 in West Hollywood.
(Photo by Jordan Strauss/WireImage)
Pictures are either property of the credited photographers / agencies or the respective brands.
Who looked best? Which dress is your favourite?
Is Karolina Kurkova`s suit an adequate choice?
The most influential names in beauty and fashion came together at Park Avenue Armory, New York for a night dedicated to the exploration of beauty and its ever-changing aesthetics.
The event showcased the “Ever-Changing Face of Beauty”, a film shot by acclaimed photographer Sølve Sundsbø, that explores the idea of beauty in a constant state of transformation, crossing all boundaries of race, geography and gender. The multi-screen film installation explores the idea of beauty as a constantly shifting, constantly changing force; bringing to life visual metaphors of beauty and fragrance in a way that only film can.